Our exclusive 2025 UAE Advertising & PR Trends Report unpacks the technologies, strategies, and success stories shaping the region’s dynamic media landscape.
The Advertising and PR Trends in the UAE 2025 report is a data-driven guide crafted for brand strategists, marketers, and communication professionals operating in the UAE’s fast-evolving media landscape.
Highlights include:
Exclusive success stories from Emaar, Noon, and Emirates— showcasing innovative campaigns, omnichannel strategies, and global brand-building techniques born in the UAE.
How UAE brands are using machine learning to tailor customer journeys.
Why short-form videos are capturing attention and driving trust.
Explore platform-integrated shopping and its impact on conversion rates.
The power of culturally aligned content in a diverse market.
Adapting to new regulations and building consumer trust.
From mega to micro – the shift towards authentic advocacy.